Goodwork is seeking a highly motivated and experienced Growth Associate (Sales & Partnerships) to join our remote team. As part of a Canadian-based holding company, you’ll play a key role in driving strategic growth across our portfolio of businesses in recruiting, video production, and eCommerce. This is a unique opportunity to be part of a fast-growing, innovative company that values work-life balance, growth, and impact.
Responsibilities
As a Growth Associate, your primary focus will be on sales and partnerships, engaging with clients and prospects to foster relationships and grow the business. You will:
- Sales Copy & Communication: Craft personalized sales copy and responses using cold email templates, ghostwriting in founders’ voices, and creating engaging Loom videos.
- Multi-Channel Prospecting: Research and identify qualified prospects and potential partners through LinkedIn, Apollo, and other tools. Build targeted sales lists and discover partnership opportunities.
- Community Engagement: Participate in online communities (Slack, LinkedIn, X) relevant to business owners and potential clients. Build authentic relationships and share valuable insights.
- Pipeline Management: Manage leads across different stages, creating customized approaches for each prospect. Track conversion metrics and optimize outreach.
- Sales Operations: Maintain CRM systems and create value-adding sales enablement materials. Keep all documentation current and effective.
- Strategic Research: Conduct market research to refine customer personas and share insights with the team.
- Relationship Development: Convert high-potential leads into clients and develop ongoing relationships with channel partners.
Qualifications
The ideal candidate for this role will have:
- 3-5 years of experience in B2B sales, copywriting, business development, or similar fields.
- A proven ability to craft persuasive and empathetic sales copy.
- Strong understanding of B2B sales psychology and lead conversion.
- Advanced research and strategic prospecting skills.
- Familiarity with CRM systems and sales tools.
- Proficiency in multi-channel communication (email, video, calls).
- High emotional intelligence and empathy in writing.
- Strong organizational skills and ability to manage multiple work threads.
Bonus:
- Experience writing for B2B audiences.
- Knowledge of sales methodologies (SPIN selling, etc.).
- Entrepreneurial experience.
- Familiarity with sales tools like SmartLeads, Apollo, GoHighLevel, Slack, Google Workspace.
Benefits
At Goodwork, we prioritize the well-being and growth of our team members. As a Growth Associate, you will enjoy:
- Remote-first culture with a supportive, inclusive, and high-performing team.
- Work-life balance with fixed working hours (8AM-4PM ET, 5 days a week).
- Mental health support with monthly therapy credits and wellness programs.
- Learning and development support with paid opportunities to advance in your field.
- Competitive compensation with a fixed base salary and variable pay (details below).
- Work directly with experienced Canadian entrepreneurs on exciting business ventures.
Compensation
- Base Salary: PKR 180K – 200K (USD 647 – 719)
- Variable Pay: PKR 45K – 50K (USD 162 – 180)
- On-Target Earnings (OTE): PKR 225K – 250K (USD 808 – 898)
Application Instructions
Interested candidates should submit their CV to the provided email address or apply online through our website. Please ensure your CV includes relevant work experience, qualifications, and certifications.
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