Social Media Executive (Part-Time) – Join Dost’s Marketing Team

Introduction to the Job

Dost is looking for a dynamic and creative Social Media Executive to join our marketing team on a part-time basis. This is an on-site role located in Johar Town, Lahore, with working hours from 7 PM to 11 PM. The ideal candidate will be responsible for developing and executing social media strategies to enhance the brand’s online presence and foster engagement with the target audience.

As a Social Media Executive, you will be tasked with managing social media accounts, creating engaging content, and promoting brand growth through digital platforms. The role also requires you to stay updated with industry trends, analyze campaign performance, and adjust strategies accordingly to ensure the success of the brand’s marketing efforts.

If you are passionate about social media, creative in your approach, and have the skills to connect with an online audience, this is the perfect opportunity for you!

Job Responsibilities

As a Social Media Executive at Dost, your responsibilities will include:

1. Develop & Implement Social Media Strategies
   • Create social media strategies to align with brand objectives.
   • Manage content calendars and plan posts for various platforms.
2. Create Engaging Content
   • Produce creative and engaging content tailored for social media platforms (Facebook, Instagram, LinkedIn, Twitter, etc.).
   • Ensure the content is consistent with brand messaging and voice.
3. Monitor & Analyze Brand Performance
   • Track the performance of social media campaigns using analytics tools.
   • Prepare regular reports to assess the effectiveness of social media strategies.
4. Collaborate with Other Teams
   • Work closely with the sales, product development, and customer service teams to ensure that brand messaging is consistent across all platforms.
   • Provide creative input for marketing campaigns that drive engagement.
5. Manage Marketing Campaigns
   • Plan and execute marketing campaigns on social media to enhance brand visibility.
   • Optimize campaigns based on performance insights and trends.
6. Maintain Brand Consistency
   • Ensure that all social media content and activities are in line with brand guidelines and company standards.
   • Ensure that the brand’s identity remains consistent across all platforms.
7. Handle Crisis Communication
   • Manage any crisis communication on social media to protect the brand’s reputation.
   • Respond to inquiries, comments, and messages in a professional and timely manner.
8. Stay Updated with Industry Trends
   • Keep up-to-date with the latest trends and changes in social media and digital marketing.
   • Identify new opportunities for brand expansion through social media.
9. Support Internal Teams
   • Provide training and support to internal teams on brand-related matters.
   • Help coordinate marketing efforts with external agencies and vendors.
10. Plan and Execute Events

• Organize and promote events, contests, and promotions to increase brand engagement.

Qualifications

To be considered for the Social Media Executive position, you should possess the following qualifications:

1. Experience & Skills
   • Proven experience in social media management, content creation, and digital marketing.
   • Strong knowledge of various social media platforms and tools (e.g., Facebook Ads Manager, Google Analytics, etc.).
   • Ability to write clear, engaging, and creative content.
2. Education
   • A Bachelor’s degree in Marketing, Communication, Business, or a related field.
3. Key Skills
   • Excellent communication skills (both written and verbal).
   • Creative thinking and ability to adapt content for different platforms.
   • Strong organizational and time-management skills.
   • Knowledge of SEO, SEM, and social media trends.
4. Other Requirements
   • Ability to work independently and manage your own schedule.
   • Ability to engage with a wide variety of social media users and communities.
   • Previous experience with brand management is a plus but not essential.

Benefits

At Dost, we value our team and offer several benefits to enhance your work experience:

• Salary: Up to 50,000 PKR for the part-time role.
• Flexible Working Hours: The role is part-time, with working hours from 7 PM to 11 PM, allowing you to balance other commitments.
• Career Growth Opportunities: Gain valuable experience in brand management and social media marketing, and grow within the organization.
• Creative Environment: Work in a dynamic and creative environment where new ideas are encouraged.
• Learning Opportunities: Stay updated with industry trends and enhance your digital marketing skills.

How to Apply

To apply for the Social Media Executive position at Dost, follow these steps:

1. Review the Job Requirements: Ensure you meet the qualifications and skills required for the role.
2. Prepare Your Resume: Highlight your experience in social media management, content creation, and brand strategy.
3. Submit Your Application: Use the Easy Apply button to submit your resume and application.
4. Provide Additional Documents: Attach any relevant work samples, such as links to social media campaigns or portfolios.
5. Interview Process: If selected, you will be contacted for an interview where we’ll discuss your experience, skills, and fit for the role.

FAQs

1. What does a Social Media Executive do?

A Social Media Executive is responsible for managing a brand’s social media presence, creating and sharing content, and driving engagement with the target audience. The role involves monitoring social media performance and aligning strategies with the brand’s goals.

2. What qualifications do I need for this role?

You need a Bachelor’s degree in Marketing, Business, or a related field, along with experience in social media management and content creation.

3. What are the working hours for this role?

This is a part-time role with working hours from 7 PM to 11 PM.

4. What is the salary for this position?

The salary for the Social Media Executive role is up to 50,000 PKR per month.

5. How do I apply for this job?

Click on Easy Apply to submit your resume and any relevant supporting documents. If shortlisted, you will be contacted for an interview.

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Asad Hameed

Asad Hameed is an inspiring professional who advanced from salesman to Managing Director of a renowned print media company with 200 employees in just eight years. His journey reflects his ability to align personal skills and education with career goals, showcasing exceptional dedication and strategic growth. Asad’s expertise lies in helping others unlock their potential, craft impactful job applications, and achieve success. His story serves as a guide for professionals striving to excel in competitive industries.

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