Software Finder is looking for an experienced Content Manager to spearhead our content marketing strategy. In this role, you will be responsible for developing and executing a content plan aimed at driving organic growth and lead generation. You’ll collaborate with cross-functional teams, ensure content quality, and maintain brand consistency across all platforms. The ideal candidate is a strategic thinker with hands-on experience in SEO, content quality optimization, and a proven track record in leading content teams within tech or SaaS environments.
Key Responsibilities:
- Content Strategy & Implementation: Collaborate with the marketing team to create and execute content strategies focused on boosting organic visibility and supporting lead generation goals.
- Content Quality & Optimization: Continuously review and improve content to ensure SEO optimization, brand voice alignment, and high-quality standards.
- Cross-Functional Collaboration: Coordinate with teams in SEO, design, publishing, and quality assurance to meet objectives and optimize content delivery across channels.
- Team Training & Development: Provide training to team members on various content types, tools, and best practices to continuously improve the team’s skills and efficiency.
- Landing Page Optimization: Manage the optimization of key landing pages to boost organic traffic and maximize conversion rates.
- SOPs & Workflow Management: Develop and refine standard operating procedures (SOPs) for efficient content creation, review processes, and optimization workflows.
- Content Calendar & Sprint Management: Oversee the content calendar, ensuring that all deadlines are met while managing editorial sprints effectively.
- Website Content Management: Lead the development and maintenance of content on company websites, ensuring the quality, relevance, and accuracy of all materials.
- Industry Research & Competitor Analysis: Monitor industry trends, competitor websites, and content strategies to uncover new opportunities and areas for optimization.
Qualifications:
- Experience:
- 5+ years of experience in content marketing, preferably in a tech or SaaS environment.
- Proven ability to drive organic traffic growth and lead generation through effective content strategies.
- Technical Skills:
- Strong knowledge of SEO principles and hands-on experience with tools like CMS platforms, Google Analytics, and SEMrush.
- Familiarity with project management tools (e.g., Asana, Trello).
- Strategic & Analytical Skills:
- Ability to create content strategies that align with SEO goals and overall marketing objectives.
- Proficiency in analyzing performance data and making strategy adjustments based on analytics.
- Leadership & Collaboration:
- Strong organizational and leadership skills with experience managing content teams and calendars.
- Excellent communication and collaboration skills to work effectively with diverse teams.
- Preferred Qualifications:
- Industry knowledge in the software or SaaS industry is highly advantageous.
- Experience in training and mentoring content teams to elevate content quality.
Why Join Us?
- Innovation-Focused Culture: Work in a collaborative, dynamic environment that prioritizes creativity and continuous improvement.
- Growth Opportunities: Shape and lead the content marketing strategy for a fast-growing company.
- Professional Development: Be part of a team where you can train, mentor, and expand your knowledge while enhancing the skills of others.
Benefits:
- Competitive salary and benefits
- Opportunities for career growth and personal development
- Collaborative and supportive team environment focused on learning and growth
- Work with a dedicated, high-performing team to achieve measurable results
Application Instructions:
Interested candidates should submit their CV to the email address provided in the image or apply online through the Software Finder website. Please ensure your CV includes:
- Relevant work experience, especially in content marketing and leading content teams.
- Proven success in improving organic traffic and generating leads.
- Qualifications and certifications related to SEO, content marketing, or project management.
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