Software Finder is a premier online resource and software consultancy dedicated to helping businesses find the right software solutions for their needs. We are seeking a Content Manager to spearhead our content marketing strategy and drive organic growth for our platform. This role will focus on developing and executing content strategies, optimizing for SEO, maintaining high-quality content standards, and supporting lead generation and brand-building goals. If you’re an experienced content strategist with a passion for the tech industry, join our dynamic team and help us shape the future of software discovery.
Key Responsibilities
- Content Strategy & Implementation: Collaborate with the marketing team to develop and execute a content strategy aimed at increasing organic visibility and driving lead generation.
- SEO & Content Optimization: Refine and optimize content to improve search visibility, align with the brand’s voice, and enhance user experience. Monitor content performance and adjust strategies as needed.
- Cross-Functional Collaboration: Work with SEO, design, publishing, and other teams to ensure content quality and alignment with business objectives.
- Team Training & Development: Provide guidance and training on content creation tools, best practices, and strategy to enhance the team’s skills and content performance.
- Landing Page Optimization: Continuously refine key landing pages to improve SEO rankings, user experience, and conversion rates.
- Workflow & SOPs Management: Update and maintain standard operating procedures and workflows to streamline content production, ensuring efficiency and quality.
- Content Calendar Management: Oversee the content calendar to ensure timely execution of deliverables and handle editorial sprints.
- Website Content Management: Oversee content creation for the company website, ensuring the content is engaging, relevant, and aligned with SEO best practices.
- Industry Research & Competitor Analysis: Stay up to date with the latest trends and best practices in the software and SaaS industries, utilizing competitor insights to drive new content opportunities.
Required Qualifications
- Education: Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
- Experience: 5+ years of experience in content marketing, with a proven track record of managing teams or projects in a tech or SaaS environment.
- Technical Skills:
- In-depth understanding of SEO principles and content optimization tools (e.g., CMS platforms, Google Analytics, SEMrush).
- Proficiency in project management tools (e.g., Asana, Trello).
- Strategic & Analytical Skills:
- Ability to develop data-driven content strategies that align with SEO and marketing goals.
- Strong analytical skills for measuring content performance and adapting strategies accordingly.
- Experience managing content calendars and editorial workflows effectively.
- Communication Skills: Exceptional verbal and written communication skills for cross-functional collaboration.
Preferred Qualifications
- Industry Knowledge: Experience in the software or SaaS industry is highly desirable.
- Training & Mentorship: Prior experience in mentoring and training content teams for improved efficiency and quality.
What We Offer
- Competitive Salary: Market-competitive compensation aligned with industry standards.
- Career Growth: Opportunity to lead a content marketing team in a growing software consultancy.
- Innovative Work Environment: Work in an exciting, fast-paced environment with a dynamic team.
- Professional Development: Continuous learning opportunities to further your content and marketing skills.
Application Instructions
To apply for the Content Manager position at Software Finder:
- Email Applications: Submit your CV to the provided email address.
- Online Application: Alternatively, apply directly on the company’s official website.
Please ensure your CV highlights your relevant work experience, qualifications, and certifications. Application Deadline: Applications will be reviewed on an ongoing basis, and successful candidates will be contacted directly for an interview.
Take the next step in your career with Software
- Associate Product Manager (Scrum Master) – Join BoolMind in Lahore - January 23, 2025
- Sr. Factory Reporting & Operations Specialist – Haier Pakistan - January 23, 2025
- Senior Education Consultant – ABN Overseas Education - January 23, 2025