Comtanix is seeking a highly creative and results-driven Digital Marketing Specialist to join our team in Rawalpindi. As part of a dynamic team at vCloud Tech, the Digital Marketing Specialist will be responsible for shaping our digital marketing efforts, driving content creation and social media engagement. This role offers an exciting opportunity for someone who is passionate about storytelling, digital trends, and has a proven ability to deliver engaging digital content across platforms to boost brand awareness and lead generation.
Key Responsibilities
- Content Creation & Management:
- Develop, edit, and manage engaging content for social media posts, blogs, and website updates, ensuring alignment with brand messaging and marketing objectives.
- Collaborate with internal teams to create multimedia content such as graphics, videos, and infographics that resonate with the target audience.
- Social Media Marketing:
- Oversee vCloud Tech’s presence on LinkedIn, Twitter, Facebook, Instagram, and other platforms.
- Develop and execute innovative social media campaigns to increase user engagement and drive website traffic.
- Use strategic methods to grow the company’s follower base on social media by implementing creative engagement strategies.
- Website & Blog Management:
- Regularly update website content, ensuring that all information accurately reflects the company’s products, services, and current initiatives.
- Optimize blog posts for SEO to improve search engine ranking and drive organic traffic.
- Collaboration with Technology Partners:
- Work closely with external partners to understand their go-to-market strategies and align our content to amplify mutual objectives.
- Design content and marketing strategies that align with both our and the partner’s marketing goals.
- Team Leadership & Strategy Execution:
- Lead and guide a team of graphic designers, social media managers, and content writers to implement digital marketing strategies that align with business goals and generate high-quality leads.
- Ensure that all digital content produced is high-quality, timely, and strategically aligned with company goals.
- Analytics & Reporting:
- Regularly monitor and track digital marketing performance across all channels, including social media, websites, and content campaigns.
- Analyze metrics and share insights, trends, and improvement recommendations.
- Brand Promotion:
- Identify opportunities to increase brand awareness through online communities, partnerships, and industry events.
- Collaborate with other teams (e.g., Sales) to align marketing efforts with company objectives.
Qualifications
- Education: Bachelor’s degree in Marketing, Communications, or a related field.
- Experience: 2-3 years of experience in digital marketing, content creation, or related roles, with a strong portfolio.
- Skills:
- Proven ability to lead and manage a creative team.
- Strong writing, editing, and storytelling skills, with an eye for creating compelling digital content.
- Familiarity with SEO best practices and content optimization.
- Proficiency in Google Analytics, social media management tools, and content scheduling platforms.
- Hands-on experience with design tools such as Adobe Creative Suite, Canva, or similar platforms.
- Ability to multitask and manage projects efficiently in a fast-paced environment.
- Traits: A highly creative individual with a passion for digital marketing and content creation.
Benefits
- Competitive Salary: We offer an attractive compensation package based on experience and expertise.
- Professional Growth: Join a dynamic and innovative team where creativity is valued, and growth opportunities abound.
- On-the-job Training: Receive ongoing training and exposure to the latest trends in digital marketing.
- Work-Life Balance: Flexible working hours with an evening shift (7 PM – 4 AM), ideal for those who prefer working during night hours.
Application Instructions
Interested candidates are invited to apply by submitting their CV along with any relevant work experience, qualifications, and certifications.
- How to Apply:
- Email your CV to email address with the subject line “Application for Digital Marketing Specialist.”
- Alternatively, you may apply via the Comtanix website.
- Be sure to showcase your experience with digital marketing campaigns and content creation.
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