At micro1, we specialize in connecting remote professionals with some of the most innovative companies in Silicon Valley. We are excited to offer a Email Marketing Specialist position within our growing team. As a key player in driving our digital marketing strategy, you will design and execute impactful email marketing campaigns that drive customer engagement and conversions. If you’re looking for a remote work setup with great growth potential and the opportunity to work with leading brands, this role is for you!
Key Responsibilities
- Design and Implement Campaigns: Create engaging email campaigns designed to maximize customer engagement, conversions, and overall success.
- Campaign Analysis & Insights: Track and analyze the performance of email campaigns using various analytics tools. Use insights to continuously improve strategies and drive results.
- Collaboration with Teams: Work closely with cross-functional teams including marketing, sales, and design to align email strategies with broader business objectives.
- Create Personalized Content: Write compelling email content tailored to diverse customer segments to ensure relevance and effectiveness.
- List Management: Manage and maintain email lists, ensuring data accuracy and compliance with GDPR and other data protection regulations.
- A/B Testing: Conduct A/B tests to evaluate different email strategies and improve open rates and click-through rates.
- Email Calendar & Optimization: Develop and manage the email marketing calendar to optimize send times, frequency, and content.
Required Skills and Qualifications
- Email Marketing Experience: Proven success in designing and executing email marketing campaigns that yield strong results.
- Analytical Skills: Strong ability to interpret data from email campaigns to make data-driven decisions and drive improvements.
- Communication: Exceptional written and verbal communication skills, able to craft compelling email content that resonates with the target audience.
- Email Marketing Platforms: Familiarity with popular email platforms such as Mailchimp, HubSpot, or similar tools.
- Industry Knowledge: Understanding of industry best practices for email marketing, including compliance with regulations like GDPR.
- Remote Work Competency: Self-motivated and disciplined, able to work independently while collaborating effectively with remote teams.
- Organization: Highly detail-oriented with excellent organizational and time-management skills to handle multiple projects and deadlines.
Preferred Qualifications
- Industry Experience: Previous experience in industries such as SaaS, e-commerce, or other related fields is beneficial.
- Technical Skills: Knowledge of HTML/CSS to assist with email template design and ensure responsiveness across devices.
- Digital Marketing Certification: Certification in Digital Marketing or similar field that demonstrates advanced knowledge and expertise.
Benefits
- Flexible Work Environment: Enjoy the benefits of working remotely while contributing to the success of the company.
- Competitive Salary: Receive an attractive salary package based on your skills and experience.
- Learning Opportunities: Access continuous development resources, including Udemy courses and books, to further grow your career.
- Healthcare Reimbursement: Comprehensive healthcare reimbursement for you and your family.
- Career Growth: Opportunities for promotion and career advancement within the company.
How to Apply
If you are passionate about creating impactful email marketing campaigns and thrive in a remote-first environment, we’d love to hear from you.
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