Introduction to the Job

Are you passionate about email marketing and looking to grow your career? We’re hiring an Email Marketing Specialist for a full-time, on-site role in Lahore, Punjab, Pakistan. As a part of our team, you’ll play a vital role in building and managing impactful email campaigns that connect with our audience, drive engagement, and deliver measurable results. This opportunity is perfect for someone who thrives in a fast-paced environment and enjoys working collaboratively to achieve marketing goals.

Responsibilities

As an Email Marketing Specialist, your main responsibilities will include:

Designing and Managing Campaigns: Create and execute email campaigns that align with our marketing goals and resonate with our audience.
Analyzing Performance: Monitor email metrics such as open rates, click-through rates, and conversions, and use data insights to optimize performance.
Lead Generation: Develop strategies to capture leads through email campaigns and nurture them into loyal customers.
Marketing Automation: Use automation tools to schedule and personalize email sequences for maximum impact.
Collaborating with Teams: Work closely with content, design, and sales teams to ensure cohesive communication across channels.
List Management: Maintain and grow email subscriber lists, ensuring they are segmented effectively for targeted campaigns.

Qualifications

To succeed in this role, we’re looking for candidates who have:

Skills and Expertise:
- Proficiency in email marketing software (e.g., Mailchimp, HubSpot, or similar).
- Strong skills in marketing analytics, lead generation, and automation.
- Experience in managing email campaigns from start to finish.
Analytical Mindset: Ability to interpret data and use insights to improve performance.
Communication Skills: Excellent verbal and written communication to engage effectively with teams and audiences.
Education: A bachelor’s degree in Marketing, Communications, or a related field.
Team Spirit: Ability to collaborate effectively with others and contribute to a positive team environment.

Benefits

We value our team members and offer several benefits, including:

Competitive Salary: A package that reflects your skills and experience.
Professional Growth: Opportunities to learn and grow in a dynamic marketing environment.
Supportive Workplace: A collaborative team that values creativity and innovation.
Convenient Location: On-site role in Lahore with easy access to local amenities.

Applying Guide

Here’s how you can apply for this role:

Prepare Your Resume: Highlight your skills and experiences relevant to email marketing, including any achievements in past campaigns.
Customize Your Cover Letter: Address the key responsibilities mentioned in the job description and explain how your expertise aligns with them.
Submit Your Application: Use the “Easy Apply” button to send in your application. Ensure your profile is updated with relevant skills to match the job requirements.
Follow Up: Reach out to the hiring manager, Faisal Mehmood, via LinkedIn or email to express your interest and enthusiasm for the role.

FAQs

1. What skills do I need to excel as an Email Marketing Specialist?
You’ll need strong analytical skills, creativity in designing campaigns, proficiency with email marketing tools, and an understanding of marketing automation.

2. Is this role suitable for fresh graduates?
While a bachelor’s degree in marketing or communications is required, prior experience managing email campaigns will give you an edge.

3. What tools should I know for this role?
Familiarity with tools like Mailchimp, HubSpot, or similar platforms is essential. Knowledge of Google Analytics is a plus.

4. Can I work remotely for this role?
This is an on-site role, so you’ll be required to work from our office in Lahore.

5. How soon will I hear back after applying?
We aim to respond to all applicants within two weeks of their application.

Author
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Asad Hameed

Asad Hameed is an inspiring professional who advanced from salesman to Managing Director of a renowned print media company with 200 employees in just eight years. His journey reflects his ability to align personal skills and education with career goals, showcasing exceptional dedication and strategic growth. Asad’s expertise lies in helping others unlock their potential, craft impactful job applications, and achieve success. His story serves as a guide for professionals striving to excel in competitive industries.

Email Marketing Specialist Job