TSM - Lahore - Modern Trade at National Foods Limited

TSM – Lahore – Modern Trade at National Foods Limited

Asad Hameed

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Topics we cover!
1 Job Responsibilities:
2 Skill Requirements:
3 Background Requirements:
4 Benefits and Opportunities:
5 How to Apply:

The TSM (Territory Sales Manager) in Lahore for Modern Trade is responsible for managing an assigned territory and overseeing distributors to achieve sales targets by implementing effective sales strategies. This role involves building strong relationships with key customers, tracking sales performance, and ensuring products are available and properly distributed across the allocated region.

Job Responsibilities:

  • Route-to-Market Strategy: Work closely with the Country BDM (Business Development Manager) and Sales Support team to develop and implement strategies for reaching target customers within the region.
  • Target Development & Monitoring: Set and manage sales targets for key accounts in the region, regularly meeting customers to track performance and report on sales achievements.
  • Customer Interaction: Act as the main point of contact for key customers, resolving product- and sales-related issues, collecting payments, and ensuring timely deliveries with the logistics team.
  • Product Availability: Visit stores to check stock levels, expiry dates, and ensure the availability of quality products in the market.
  • Business Development: Build and maintain strong relationships with key customers, identifying opportunities for expansion in underserved markets.
  • Product Feedback: Provide feedback to internal teams such as BDM, QIRD, and Marketing regarding the performance of products and potential market concerns.
  • Budget Tracking: Monitor actual sales spending against the allocated budget for the region, identifying any variances and reporting them as needed.
  • Sales Reviews & Reporting: Attend regular reviews with the BDM to assess sales performance, discuss challenges, and ensure targets are met. Submit sales reports as required.
  • Market Intelligence: Stay informed about industry trends, competitor performance, and evolving consumer preferences to adapt strategies accordingly.
  • Policy Adherence: Follow company policies and procedures consistently in all aspects of the role.

Skill Requirements:

  • Analytical Skills: Ability to analyze sales data and draw insights for improvement.
  • Business Communication: Strong verbal and written communication skills for interacting with customers and internal teams.
  • Conflict Resolution: Ability to handle disputes and issues efficiently and professionally.
  • Interpersonal Skills: Building strong relationships with customers and internal stakeholders.
  • Financial Planning & Forecasting: Skilled in managing budgets and sales forecasts.
  • Negotiation: Effective in negotiating terms and agreements with key accounts.
  • Problem Solving: Ability to identify challenges and find effective solutions.
  • Product Knowledge: Understanding of the company’s products and market needs.

Background Requirements:

  • Education: A graduate degree is required.
  • Experience: 3-4 years of relevant experience in sales, preferably in modern trade or FMCG (Fast-Moving Consumer Goods).

Benefits and Opportunities:

  • Diversity & Inclusion: National Foods values diversity and supports a work environment that encourages applicants from all backgrounds, ensuring an inclusive workplace culture.
  • Growth Potential: Opportunities for career growth and further development within the company, part of a well-established brand.

How to Apply:

Interested candidates should apply directly through the National Foods Limited careers page or submit their resume to the HR team. Make sure to include relevant details on your sales experience, achievements, and professional background.

Asad Hameed
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