Topspot Media is a leading content creation agency that specializes in producing visually compelling digital content. We help brands tell their stories through innovative, creative content that connects with audiences across various platforms. We are currently looking for a Social Media Officer to join our team and assist with content research, social media management, and data analytics. This is a full-time, on-site position based in Gulberg 3, Lahore.

Job Overview:

As a Social Media Officer at Topspot Media, you will focus on conducting in-depth research, analyzing social media trends, and providing valuable insights for optimizing content strategies, especially on platforms like Facebook. The role requires expertise in researching content across diverse niches, gathering valuable materials from social media platforms, and evaluating content performance using Meta’s tools. You will collaborate closely with the creative team to curate and organize content, ensuring it aligns with the brand’s strategy.

Responsibilities:

Content Research:
Conduct detailed content research across specific niches to gather relevant links and materials from multiple social media platforms.
Social Media Monitoring:
Monitor trending content on platforms like Facebook, Instagram, and TikTok for potential campaign inspiration and audience engagement.
Data Analytics:
Use Meta Business Suite and other analytics tools to evaluate content performance and understand audience behavior and preferences.
Content Curation:
Organize researched materials into actionable resources for the creative and social media teams to utilize in campaigns.
Trend Monitoring:
Stay informed on the latest platform-specific trends, algorithm changes, and best practices to optimize social media content.
Collaborative Input:
Provide data-driven insights and content recommendations to content creators, strategists, and other team members.
Competitor Analysis:
Regularly analyze competitors’ social media strategies, identifying areas for improvement and potential content opportunities.
Content Archiving:
Archive relevant content and research data for strategic planning and future reference.

Qualifications & Requirements:

Education:
Bachelor’s degree in Research and Marketing, Social Media Management, or a related field.
Experience:
Minimum of 2 years experience in social media research, content curation, or a related role.
Skills:
- Proficiency in social media management, especially Facebook and Instagram.
- Hands-on experience using Meta Business Suite and social media analytics tools.
- Strong research skills, including sourcing and verifying content.
- Ability to think analytically and interpret data for actionable strategies.
- Strong attention to detail to ensure content quality and alignment with brand goals.
- Time management skills to efficiently handle multiple tasks and deadlines.
Key Competencies:
- Curiosity: Eager to explore diverse topics and identify valuable content.
- Adaptability: Comfortable adjusting to the fast-paced nature of social media trends.
- Problem-Solving: Capable of turning research into tangible content strategies.
- Ethical Integrity: Uphold authenticity and credibility in the curation process.
- Team Collaboration: Work effectively with creative, social media, and other cross-functional teams.

Why Join Us?

At Topspot Media, you will be part of a dynamic and collaborative team dedicated to creating impactful social media campaigns. If you have a passion for research, social media, and creative storytelling, this position offers the perfect opportunity to hone your skills and grow within a thriving agency.

Benefits:

Professional Growth: Opportunities for career advancement and learning through hands-on experience in social media management.
Creative Environment: Collaborate with a talented team on diverse and innovative campaigns.
Skill Development: Expand your skills in research, social media strategy, and content curation.
Work-Life Balance: Flexible working hours (10:00 AM to 6:00 PM) with a 6-day workweek (Monday – Saturday).

Application Instructions:

Interested candidates should submit their CV to the provided email address or apply online via our website. Please ensure your CV includes relevant work experience, qualifications, and certifications.

We look forward to receiving your application!

Author
Recent Posts

Asad Hameed

Asad Hameed is an inspiring professional who advanced from salesman to Managing Director of a renowned print media company with 200 employees in just eight years. His journey reflects his ability to align personal skills and education with career goals, showcasing exceptional dedication and strategic growth. Asad’s expertise lies in helping others unlock their potential, craft impactful job applications, and achieve success. His story serves as a guide for professionals striving to excel in competitive industries.

Social Media Officer