Introduction to the Job

Xcentric Services is a dynamic and forward-thinking company, committed to providing cutting-edge digital solutions and strategies to help businesses succeed in a competitive online market. We are looking for an SEO Manager to lead and execute our SEO strategies, optimize our online presence, and drive organic growth.

As the SEO Manager, you will play a key role in helping us improve our search engine rankings, increase web traffic, and enhance overall digital marketing performance. This role requires a deep understanding of SEO best practices, technical skills, and the ability to work collaboratively with content teams to achieve outstanding results.


Responsibilities

As an SEO Manager, your role will involve a variety of tasks designed to optimize and grow our online visibility. Here are the key responsibilities:

1. SEO Strategy Development & Execution

  • Develop and implement effective SEO strategies to improve Xcentric Services’ digital presence.
  • Work closely with content teams to ensure SEO-friendly content creation that ranks well in search engines.
  • Monitor and adjust strategies based on performance data to ensure ongoing success.

2. Keyword Research & Content Optimization

  • Conduct comprehensive keyword research to guide content creation and SEO campaigns.
  • Optimize website content, landing pages, and paid search ads to improve search rankings and user engagement.
  • Identify and recommend content optimizations to boost organic traffic.

3. Technical SEO Audits & Fixes

  • Review and address technical SEO issues such as site speed, mobile-friendliness, and URL structure.
  • Work with the technical team to recommend and implement SEO fixes that enhance website performance.
  • Analyze data from Google Analytics, SEMrush, and Moz to identify issues and opportunities for improvement.

4. Off-Page Optimization

  • Oversee off-page SEO projects, including link-building campaigns and social media strategies to increase online authority.
  • Build relationships with external websites and influencers to gain high-quality backlinks.

5. Monitor SEO Performance

  • Track and analyze SEO performance metrics such as organic search traffic, bounce rates, and keyword rankings.
  • Regularly report on SEO performance and suggest ways to achieve better organic search results.
  • Stay informed about SEO trends and algorithm changes to ensure the strategies remain up-to-date and effective.

Qualifications

To succeed in this role, you will need the following qualifications:

Experience & Skills

  • Proven experience in a similar SEO role, such as SEO Manager, SEO Specialist, or Digital Marketing Specialist.
  • In-depth knowledge of search engine algorithms, ranking methods, and SEO tools like Google Analytics, SEMrush, and Moz.
  • Hands-on experience with technical SEO (e.g., fixing site speed, mobile optimization, etc.).
  • Familiarity with HTML, CSS, JavaScript, and basic web development principles.
  • Solid understanding of content management systems (CMS), especially platforms like WordPress.

Soft Skills

  • Strong analytical skills with the ability to interpret SEO data and make informed decisions.
  • Excellent communication skills to effectively collaborate with internal teams and external partners.
  • Ability to manage multiple projects, meet deadlines, and work independently.
  • A problem-solving mindset and a passion for digital marketing.

Education

  • A degree in Marketing, Communications, or a related field is preferred but not mandatory.

Benefits

Xcentric Services offers a competitive compensation package and a positive work environment with opportunities for professional growth. Here are the key benefits you can expect from joining our team:

1. Competitive Salary

  • Salary range of PKR 120,000 to 150,000, based on experience and performance.

2. Career Growth

  • Gain hands-on experience in advanced SEO strategies and digital marketing.
  • Opportunities for career development and growth as the company expands.
  • Access to training programs to keep up with the latest SEO trends and best practices.

3. Work-Life Balance

  • A 9 AM to 6 PM work schedule, Monday to Friday, promoting a healthy work-life balance.
  • A collaborative and inclusive work environment that values creativity and innovation.

4. Performance-Based Incentives

  • Eligibility for performance-based bonuses based on SEO results and target achievements.

Applying Guide

How to Apply for the SEO Manager Role

To apply for the SEO Manager role, please follow these steps:

1️⃣ Update Your Resume: Make sure your resume highlights your SEO expertise, technical SEO experience, and successes in digital marketing.
2️⃣ Craft a Cover Letter: In your cover letter, tell us why you’re a perfect fit for the role and showcase any SEO achievements from your previous positions.
3️⃣ Submit Your Application: Send your resume and cover letter to [insert email or application link] with the subject line: SEO Manager Application – [Your Name].
4️⃣ Phone Interview: If shortlisted, you will be invited for an interview to discuss your qualifications and experience in detail.

📞 Call for More Information: If you have any questions or need more details about the position, please feel free to reach out to us at 0300-8002084.


FAQs

1. What does an SEO Manager do?

An SEO Manager develops and implements SEO strategies to increase organic search traffic, improve search rankings, and ensure that the website performs optimally across search engines.

2. What experience do I need to apply?

We are looking for candidates with proven experience in SEO, preferably in an SEO Manager or Specialist role. Familiarity with SEO tools and technical SEO is essential.

3. What are the working hours for this position?

This is a full-time, on-site role with working hours from 9 AM to 6 PM, Monday to Friday.

4. What qualifications do I need?

A degree in Marketing, Communications, or a related field is preferred. Experience and a strong understanding of SEO tools and techniques are essential.

5. How much will I be paid?

The salary range for this role is PKR 120,000 to 150,000, depending on your experience and performance.

6. How do I apply for this job?

To apply, submit your resume and a cover letter to [insert email/application link]. Include relevant experience and show how you can add value to our team.

Asad Hameed
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